Nine months into the Official The Struggle is real but so is Jesus shirt so you should to go to store and get this pandemic, a girl still can’t get her hands on a pink Entireworld sweatshirt. Scott Sternberg’s sweatsuit label has become the industry’s de facto 2020 success story since April, when his website saw its highest-grossing day ever while other brands struggled to make any sales at all. He’s described his candy-colored joggers and crewnecks as “clothes to live in,” and as we continue to #WFH, that rings true now more than ever. As we reemerge for outdoor dining, we’re even seeing women style their sweats with non-loungewear pieces, from oversized blazers to loafers. “Sweatpants forever,” indeed.
Following the Official The Struggle is real but so is Jesus shirt so you should to go to store and get this debut of Beyoncé’s Black Is King film, many of the designers she and her backup dancers wore saw triple-digit spikes in search traffic. Marine Serre’s crescent-moon body stocking saw a particular surge: According to Lyst, it became the most popular design of the year, with searches spiking 426% in the 48 hours after the film’s release. Like a few other items on this list—the Telfar tote, the Nap Dress, Birkenstocks—it isn’t exorbitantly expensive. Serre’s long-sleeve beige top is $290, and considering you can layer it under dresses, sweaters, blazers, and just about anything else in your closet, the cost per wear could end up being pennies.